Mobile Banking
Finance, App Design
Client
FinanceFirst Bank
Services
App Design
Security Integration
UX Research
Year
2023
The Challenge
The client approached us with a complex problem: how to simplify financial data for everyday users while maintaining professional-grade tools for power users. They needed a complete overhaul of their digital presence, starting with a mobile-first application.
The Solution
We started with extensive user research, interviewing over 50 potential users to understand their pain points. This led to a radical simplification of the user interface, hiding complexity behind intuitive gestures and smart defaults.
The result is a clean, modern application that feels effortless to use but powerful enough for serious management.
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